This brand keeps getting better. You might have seen previous blogs about Zen Soy, our preferred soy milk (it's the best chocolate soy milk by far). The old design is to the left.
Their quarts now have this cool waves built into the side of the carton. This is a relatively easy but cool way to get your brand to stand out. Sure beats changing the formula, which can costs millions in R&D! Expect more simple packaging changes in the future.