WalMart has redesigned their logo. It's good, not great. Well, let's just say that anything is better than the current. That brand needs a facelift, so even a bad one is good. I can see the creative brief now: smart, upbeat, proud, keep the star. It's generic, but so is WalMart!
Here's a really cool summary of the evolution of the brand mark:
1 comment:
Ive read this somewhere else.
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